Intermediate4.6 (310 students)
B2B Expansion & ABM Architect
B2B marketing is no longer about just 'getting leads'—it's about getting the *right* accounts into the pipeline. This course covers the intersection of sales and marketing, focusing on Account-Based Marketing (ABM) and technical lead scoring. You will learn how to build complex sequences that resonate with C-suite decision-makers, how to scale LinkedIn ads without sky-high CPCs, and how to align your entire organization around revenue, not just MQLs.
18 hours2 modules10 lessonsCertificate
By enrolling in this course, you will get:
- Full access to all modules
- Practical assignments
- Certificate of completion
- Lifetime access
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This course includes
10 in-depth lessons
2 structured modules
18 hours of content
Completion certificate
Progress tracking
310 enrolled
Curriculum
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